It is very important to consistently post. 1-3 story posts a day, 1 post every 1-2 days (5 days a week). The more active you are, Instagram is more likely to push your content because they love when people use the app. But make sure to make your content quality. Quantity is NOT more important than quality. EVER. If your content is something you would scroll past, it is likely something your customers will scroll past as well.

Additional reading: https://sproutsocial.com/insights/best-times-to-post-on-instagram/