Reels are the most popular way to generate great results right now, so that is the best way to go. Photos are OK when you have built up a following, but generally not great for building one as Instagram does not push those to new people. A reel is a short video, either comprising still pictures or video content. Here you can showcase jobs you have done that you’re particularly proud of – or things that are popular with customers, such as Garden Rooms.

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